What Does Google+ Mean to Small Businesses? With the recent launch of Google+, there has been considerable focus paid to debating the merits of Google+ vs. Facebook. However, beyond direct comparison of apples and oranges, there’s a bigger story at play here for Google+. Since its start in 1998, Google has been building and amassing […]
Read MoreA lot of people confuse digital strategy with social media. They are not the same. Social media is part of a comprehensive digital strategy, but as a stand alone tactic it does not constitute a digital strategy. Instead, digital strategy is an overall plan for integrating real-time communications into your organization’s DNA. Benefits and Challenges: […]
Read MoreSocial Media – ‘friend or foe' View more presentations from Andy Headworth
Read MoreHow to: Get Started in Social Media in 9 Steps by PAM SAHOTA on 14. MAR, 2011 Many companies have realized the potential of social media and the impact it can have on a brand’s awareness and competitive advantage. However, some of those companies are unsure where to start. My first recommendation, do not just set up […]
Read MoreSocial Media Marketing: Empower the Crowd! by Mike Fruchter on September 21, 2009 · X Welcome Googler! If you find this page useful, you might want to subscribe to the RSS feed for updates on this topic. Internet marketing primarily consists of a few categories in various stages of consumer engagement. Search engine marketing, search engine optimization, […]
Read MoreAre You Killing Your Online Reputation Without Knowing It? February 9, 2011 –> Your rep. Often times one of the most intangible, yet important things in business. We all know the cliche: Being known, liked and trusted is important. If you are known, liked and trusted, people will buy from you. If you are known, liked and trusted, […]
Read Morevia emarketer.com These Trends for 2011 are helpful for marketers and organizations in deciding where to spend their time and money.
Read MorePromote Your Website With LinkedIn Although it is possible to make useful business connections with other social media sites like Facebook and Twitter, and is designed to facilitate connections and business sector, such as LinkedIn.If you are looking to increase their connections and get your business website to the next level, you must join LinkedIn […]
Read MoreU.S. marketers will spend $3.08 billion to advertise on social networking sites this year, according to new estimates from eMarketer. That’s a 55% increase over the $1.99 billion U.S. advertisers reportedly spent on social networking sites in 2010, and nearly 11% of what they are expected to spend on all online advertising in the U.S. […]
Read MoreWhat if you could have a secret ally working behind the scenes, steadily working to convince your ideal customer or client that you are absolutely the right person for her to choose? Well, you can. One of the most potent marketing forces you can use in capturing, holding, and influencing the attention of your prospect’s […]
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